In this presentation, Maxim Wheatley (winner of a 2016 CES Innovation award) walks you through the beginning of the product development process, starting with ideation, and takes you through the essential details to bring a product to production.
Product creation of all types gets less expensive and more accessible every day, but the challenges remain unchanged. With his proven framework, harmonized with the Stanford University "Design Thinking" process, you'll find a powerful approach to solve the right problems in the right way, and an easy to follow structure to design and develop products of all kinds and complications.
About the Presenter:
Maxim is Co-Founder and Chief Product Officer of LifeFuels, winning multiple industry awards. He works to keep the vision of both the company and the product in harmony with the many moving pieces. Maxim has also spent time in Shenzhen, China developing complex manufacturing supply-chains. He also works on complex product projects as a consultant, from design, to intellectual property, to manufacturing.
Maxim graduated from Georgetown University with a degree in Cognitive Science & Psychology, with experience in NIH-backed neuroscience research labs. Post-graduation, Maxim worked in venture capital at Fortify Ventures, and was an Associate Producer for Startupland (screened in 60+ countries). Maxim speaks regularly on hardware, product development, and crowdfunding.